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The Best Shopify Stores: Discover the Top Shops that Excel in Ecommerce

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In the ever-growing world of online commerce, there’s no denying that Shopify has established itself as a leading platform for entrepreneurs looking to create and scale their online stores. With over a million businesses now operating on Shopify, it’s easy to find incredible brands and inspirational success stories. In this article, we’ll take a deep dive into some of the best Shopify stores out there, showcasing different niches and industries that excel on this platform. So, let’s get started!

What Makes a Shopify Store Great

Before we jump into our list of the best Shopify stores, it’s crucial to understand what sets these shops apart from the rest. While there are numerous factors that contribute to a successful ecommerce business, we’ve narrowed it down to four key aspects.

Stunning Store Design

A visually appealing and user-friendly store design is essential for attracting and maintaining customer interest. The best Shopify stores have eye-catching designs with high-resolution product images, easy-to-use navigation, and a clear call-to-action. This ensures that potential customers can easily browse through products and make purchases without any hassle.

High-Quality Products

It goes without saying that offering high-quality products is a key component of any successful ecommerce store. The best Shopify stores not only have excellent products, but they also make sure to present them in an appealing and informative manner. This includes well-thought-out product descriptions, high-quality images, and even customer reviews to increase trust and credibility.

Exceptional Customer Service

Customer service is the backbone of any retail organization, and ecommerce is no exception. The best Shopify stores go above and beyond to ensure that their customers have a delightful shopping experience. This can include offering a live chat feature, providing quick and informative responses to customer inquiries, and processing returns and refunds in a timely manner.

Effective Marketing Strategies

The best Shopify stores understand the importance of a strong marketing strategy to help drive traffic and increase conversions. This involves investing in search engine optimization (SEO), social media marketing, email marketing campaigns, and even influencer collaborations, among other tactics.

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Best Shopify Stores: Our Top Picks

Now that we’ve covered some of the factors that make a Shopify store great, let’s dive into our list of the top shops that are killing it on this platform.

1. Gymshark

Started in 2012 by a 19-year-old entrepreneur, Gymshark has grown into a global fitness apparel brand with millions of customers worldwide. Gymshark’s Shopify store boasts a sleek and modern design, showcasing their range of high-quality athletic wear that is both stylish and performance-driven.

The brand is extremely successful in leveraging social media marketing and influencer collaborations to bolster its online presence. Gymshark’s blend of aspirational content and popular workout challenges has resulted in significant organic growth and customer loyalty.

2. Allbirds

Allbirds is an environmentally conscious shoe brand that focuses on creating sustainable and comfortable footwear to reduce the fashion industry’s carbon footprint. Their Shopify store’s clean design aligns with their eco-friendly mission, and showcases their unique product offerings which are made from renewable materials like wool and eucalyptus tree fibers.

The brand has also nailed its marketing strategy, using eye-catching visuals, engaging storytelling, and genuine customer reviews to drive brand recognition and inspire online shoppers to make a purchase.

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KITH is a streetwear and lifestyle brand founded by Ronnie Fieg, offering a range of products including apparel, footwear, and even food items. What sets KITH apart is its collaboration with well-known names like Nike, Adidas, and even celebrities such as LeBron James and Justin Bieber.

The Shopify store’s design reflects the brand’s exclusivity and street-style aesthetic, with engaging content and exclusive product drops that keep customers coming back for more. KITH’s effective use of social media and influencer marketing has undoubtedly contributed to its immense popularity within the streetwear community.

4. Pura Vida Bracelets

Pura Vida Bracelets is a brand that started with a simple yet inspiring idea – selling handmade bracelets from Costa Rica to support local artisans and provide steady income. Since its inception, Pura Vida has expanded its product line, offering various accessories and a popular monthly subscription service.

Their Shopify store embodies the relaxed, beachy vibe Pura Vida is known for, with vivid imagery and a user-friendly interface. Pura Vida’s marketing success comes from strategic partnerships with influencers, a strong presence on social media platforms, and exceptional customer service.

5. Jeffree Star Cosmetics

Jeffree Star Cosmetics was founded by internet sensation Jeffree Star, who has been a prominent figure in the beauty community for well over a decade. The brand offers high-quality, cruelty-free makeup products in unique colors and packaging.

The Shopify store design is bold, dramatic, and instantly captures attention. The store’s product presentation includes stunning visuals and detailed information, ensuring customers have all they need to make an informed purchase decision. Jeffree Star’s marketing prowess is backed by his massive online following and creative content, keeping the brand in constant conversation within the cosmetics industry.

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6. Mvmt

Mvmt (pronounced “movement”) is a lifestyle brand that was established in 2013. Mvmt offers affordable, high-quality watches and accessories designed to inspire and motivate customers to pursue their passions. With a clear focus on minimalist design and a commitment to quality, Mvmt has quickly amassed an enthusiastic customer base.

Their Shopify store’s design reflects the sleek and modern aesthetic of their products. The store utilizes product imagery, customer testimonials, and engaging stories to highlight the brand’s values. Mvmt’s marketing strategy relies heavily on influencer collaborations, online advertising, and social media engagement.

7. ColourPop Cosmetics

ColourPop Cosmetics is a leading makeup brand known for offering high-quality, affordable, and cruelty-free cosmetics. With a diverse range of products that cater to various skin tones and personal preferences, ColourPop has earned the admiration of makeup enthusiasts worldwide.

The Shopify store’s design is simple, clean, and easy to navigate, allowing customers to quickly find and purchase their desired products. ColourPop’s marketing strategy hinges on their consistent launches of new and innovative products, collaborations with influencers, and highly engaging social media presence.

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8. Dolls Kill

Dolls Kill is a bold, unconventional fashion brand that targets young and expressive individuals unafraid to challenge the status quo. The brand offers a diverse range of products, including apparel, accessories, and footwear, catering to various alternative styles.

Their Shopify store’s design personifies the brand’s irreverent attitude and colorful aesthetic, with immersive visuals and high-quality product images. Dolls Kill’s marketing efforts revolve around partnerships with influencers, eye-catching social media campaigns, and prominent placements in popular music festivals.

This is just a taste of what’s to come in the world of online shopping. With the right ingredients – engaging content, focused marketing strategies, and outstanding user experience – the possibilities are truly endless for ecommerce success.

9. Beardbrand

Beardbrand is an industry leader in men’s grooming products, offering high-quality beard care items such as oils, balms, and grooming tools. Focusing on a niche market, Beardbrand has successfully built a loyal customer base, promoting beard grooming culture and helping men look and feel their best.

Their Shopify store’s design is clean and easy to navigate, with a blend of product imagery, informative blog posts, and grooming tutorials. The brand’s marketing efforts include social media content, educational videos on their YouTube channel, and collaborations with notable beardsmen in the community.

10. Chubbies Shorts

Chubbies Shorts is a fun-loving brand that has successfully carved out its niche in the market by offering high-quality, comfortable, and eye-catching shorts for men. The brand celebrates a relaxed and adventurous lifestyle, making a splash with its bold designs and memorable marketing campaigns.

The Shopify store’s design is colorful and engaging, reflecting the brand’s personality and showcasing their unique products. Chubbies Shorts’ marketing strategy includes humorous social media content, email marketing, and strategic partnerships with like-minded brands and influencers.

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11. Happiness Abscissa (Ha)

Happiness Abscissa (Ha) is a fragrance and skincare brand that focuses on enhancing people’s mood through the power of scent. Ha offers a carefully curated collection of mood-boosting products that are cruelty-free, paraben-free, and ethically made.

Their Shopify store’s design is minimalist and elegant, with a strong emphasis on their mission and product benefits. Ha’s marketing strategy incorporates influencer collaborations, targeted online advertising, and engaging content that educates customers about their products’ positive effects on happiness and well-being.


Now that you’ve seen some of the best Shopify stores out there, it’s clear that success in the ecommerce world takes more than just having a great product. Investing in a well-crafted store design, promoting high-quality products, offering exceptional customer service, and implementing effective marketing strategies are all essential components for a thriving online business.

If you’re inspired by these success stories and want to create your own remarkable Shopify store, Ecomprofithub provides pre-built dropshipping stores that are ready to accept orders. With a professional and good-looking store, you’ll be one step closer to joining the ranks of the best Shopify stores. Don’t wait – order your store today, and embark on your entrepreneurial journey!

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What are the most popular Shopify stores?

There are numerous popular Shopify stores recognized for their success, their customer base, and their overall reputation. As of my knowledge cutoff in September 2021, these included:

Gymshark: Known for their athletic and fitness apparel.
Fashion Nova: A fast-fashion online retail platform.
Jeffree Star Cosmetics: This high-quality cosmetic brand has a massive following.
Kylie Cosmetics: Founded by Kylie Jenner, this brand has achieved enormous popularity.
Allbirds: A sustainable shoe company known for its eco-friendly approach.
Please note, these rankings can fluctuate, so it’s best to check the latest data.

What are the most profitable Shopify stores?

The profitability of Shopify stores is generally not public information, as most of these businesses are privately owned. However, some businesses are well-known for their success and have garnered significant revenue:

Fashion Nova: Known for its fast-fashion model and social media savvy, it is one of the most successful stores on Shopify.
Gymshark: This fitness brand has seen immense growth and profitability in recent years.
Kylie Cosmetics: This brand made headlines for its incredible sales figures, especially during product launches.

What are the most successful Shopify stores?

Success can be measured in many ways, including sales, brand recognition, or customer loyalty. Based on these measures, some of the most successful Shopify stores as of 2021 included:

Fashion Nova: The brand has made a name for itself with fast-fashion clothing and a strong social media presence.
Gymshark: This UK-based fitness wear brand has a loyal customer base and has seen remarkable growth.
MVMT Watches: This brand disrupted the traditional watch industry with its direct-to-consumer model.
Jeffree Star Cosmetics: The brand has achieved success due to its high-quality products and the popularity of its founder.

What are the most innovative Shopify stores?

Innovation can come in the form of product design, marketing strategy, customer engagement, or business model. Here are a few innovative Shopify stores:

Allbirds: Known for their innovative, sustainable materials and eco-friendly business model.
Rothy’s: This brand creates shoes from recycled plastic, showcasing innovation in product design.
Hiut Denim Co.: This store is known for its unique “no wash” concept, where jeans aren’t washed for six months to a year to save water.

What are the most creative Shopify stores?

Creative Shopify stores can stand out through their product offerings, branding, website design, or marketing tactics. Here are a few creative Shopify stores:

Paper Plane: Known for their unique home decor and paper goods, the store’s website also has a distinctive, creative design.
Biko: This modern jewelry brand has a sleek, artistic website and innovative product designs.
Happy Socks: This store takes a creative approach to something as simple as socks, offering a wide variety of unique and colorful designs.
Remember that these rankings can change over time, and the current landscape may differ.

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